Module 1: NICF - Basic Digital Marketing (SF) (Synchronous & Asynchronous e-learning)
Course Ref. No.: TGS-2019504314
Eligible for Claim Period: 1 Sep 2019 - 31 Aug 2023
Learn to select marketing channel mixes that best satisfy target markets and find out how to recommend steps to integrate traditional and digital marketing where applicable.
Module 2: NICF - Customer Experience Management (SF) (Synchronous e-learning) Course Ref. No.: TGS-2019504296
Eligible for Claim Period: 1 Sep 2019 - 31 Aug 2023
Analyse implications of customer profiles and buying patterns on the organisation's marketing strategy and propose customer engagement initiatives.
Module 3: RETSF - Search Engine Marketing (Synchronous & Asynchronous e-learning)
Course Ref. No.: TGS-2019504295
Eligible for Claim Period: 5 Sep 2019 - 4 Sep 2023
Design, analyse, and generate reports for paid search ads optimised for relevant keywords.
Module 4: RETSF - Social Media Marketing (Synchronous & Asynchronous e-learning) Course Ref. No.: TGS-2019504297
Eligible for Claim Period: 1 Sep 2019 - 31 Aug 2023
Evaluate potential and suitable social media marketing opportunities, explore new ways to utilise social media and monitor outcome of social media marketing efforts.
Module 5: NICF - Marketing Content Strategy (SF) (Synchronous e-learning)
Course Ref. No.: TGS-2019504317
Eligible for Claim Period: 5 Sept 2019 - 4 Aug 2023
Determine optimal content styles and frequency of content delivery and translate content ideas into digital storyboards.
Module 6: RETSF - Search Engine Optimisation (Synchronous & Asynchronous e-learning)
Course Ref. No.: TGS-2019504316
Eligible for Claim Period: 1 Oct 2019 - 30 Sep 2023
Gain the knowledge and skills to apply Search Engine Optimisation (SEO) tools and techniques for the organisation's digital assets and content across channels.
Module 7: NICF - Advanced Digital Marketing (SF) (Synchronous e-learning)
Course Ref. No.: TGS-2019504313
Eligible for Claim Period: 15 Sep 2019 - 14 Sep 2023
Identify critical customer segments to support the development of a marketing strategy, and lead implementation of marketing efforts.
Module 8: RETSF - Applied Data Analytics (Synchronous e-learning)
Course Ref. No.: TGS-2019504294
Eligible for Claim Period: 25 Sep 2021 - 30 Sep 2023
Execute data analytics metrics and perform deep dive analysis to understand customer behaviours across digital platforms.
Module 9: RETSF-Marketing Campaign Management (Synchronous & Asynchronous e-learning)
Course Ref. No.: TGS-2019504315
Eligible for Claim Period: 1 Oct 2019 - 30 Sep 2023
Develop marketing campaigns, enhance campaign awareness, and campaign visibility.